Inbound GTM Expert

About the role

Dtech Systems, a global ClickUp Diamond Partner and Anthropic Claude partner, is seeking an Inbound GTM Expert to own and scale its inbound growth engine across English and Arabic audiences in the Middle East. This role sits at the intersection of content strategy, demand generation, and sales enablement, driving qualified pipeline for enterprise SaaS solutions.

Key responsibilities

• Own the inbound funnel end‑to‑end: attract, capture, nurture and qualify leads against the ideal customer profile.
• Manage lead flow from website, LinkedIn, paid channels and partner referrals.
• Build and launch campaigns around flagship offers such as free 2‑hour ClickUp Adoption Sessions.
• Develop a content calendar targeting decision‑makers in KSA, UAE and the broader MENA region, producing LinkedIn posts, articles, case studies and video scripts in English and Arabic.
• Manage SEO, LinkedIn Ads, Google Ads and email nurture sequences; track and optimise traffic, MQLs, SQLs and pipeline contribution.
• Create sales collateral including pitch decks, one‑pagers and competitive battlecards.
• Collaborate with Business Consultants and ClickUp’s partner marketing team on co‑marketing initiatives.

Required profile

• 8+ years of experience in B2B SaaS inbound, demand generation or growth marketing.
• Strong content creation skills in English; Arabic proficiency is a significant advantage.
• Proven success using LinkedIn as a B2B acquisition channel.
• Self‑starter who thrives in lean, fast‑moving teams.

Required skills

• LinkedIn Ads
• Google Ads
• SEO
• Marketing automation
• CRM platforms
• Analytics tools
• Email nurture sequencing
• ClickUp

What we offer

• Direct collaboration with the Founder on strategy and execution.
• Opportunity to shape the GTM function in a high‑growth consultancy.
• Remote‑first, flexible work environment with access to cutting‑edge AI tools.
• Market‑competitive base salary and participation in a team commission pool.
• 24 days of paid annual leave.