Social Media Content Creator

About the role

The Social Media Content Creator will join CheckPoint’s marketing team in Amman, working in a hybrid setting to build and manage engaging content for the CheckPoint Store’s social channels. The role focuses on increasing brand awareness and audience interaction through creative storytelling and visual design.

Key responsibilities

• Develop and publish compelling posts across multiple social media platforms.
• Design visual assets using graphic‑design tools to support each piece of content.
• Schedule content and manage publishing calendars with social media management tools.
• Monitor performance metrics, generate reports, and adjust strategies based on analytics.
• Collaborate closely with marketing and design teams to ensure brand consistency.
• Brainstorm and propose innovative ideas that showcase CheckPoint’s cultural heritage.

Required profile

• Proven ability to create audience‑focused social media content.
• Strong graphic‑design and visual‑creation skills.
• Excellent writing, editing, and storytelling capabilities.
• Experience with social media management and analytics platforms.
• Background in digital marketing or content strategy.
• Knowledge of Middle Eastern culture is a plus.
• Bachelor’s degree in Marketing, Design, Communications, or a related field preferred.

Required skills

• Adobe Creative Suite
• Canva
• Social media management tools (e.g., Hootsuite, Buffer)
• Analytics platforms (e.g., Google Analytics, native platform insights)