Associate Manager – Onsite Marketing

About the role

The Onsite Associate Manager will own the full lifecycle of onsite marketing campaigns for MAF Retail's e‑commerce platform, from strategy and wireframe design through production, launch and post‑campaign analysis. This role works closely with cross‑functional teams to improve user experience across the Home Page, Category pages and Campaign Landing Pages.

Key responsibilities

• Plan, execute and optimise onsite marketing campaigns, ensuring strategic alignment and strong merchandising.
• Collaborate with Onsite Manager, Category Onsite Managers, Commercial, Design, Product, Analytics, Merchandising and off‑site Digital Marketing/CRM teams.
• Monitor and improve key performance indicators such as campaign engagement, revenue per impression, banner CTR/CVR and deals contribution.
• Conduct post‑campaign analysis and continuously refine content and layout for better user experience.

Required profile

• Bachelor’s degree in Business Administration, E‑commerce or related field.
• 3‑4 years of experience in e‑commerce, onsite marketing or digital campaign management.
• Proven ability to work across commercial, design, product and analytics teams.
• Strong commercial acumen and attention to detail for brand consistency.

Required skills

• Google Analytics
• Tableau
• SQL (knowledge)
• AI tools
• Microsoft Excel
• Microsoft PowerPoint