Business Analyst – Performance Marketing (Bangkok)

About the role

We are looking for a Business Analyst to join Agoda’s Performance Marketing team in Bangkok. You will work on data‑driven marketing programs, helping optimise search and display campaigns and building analytical models that drive customer value.

Key responsibilities

• Design, run and analyse experiments on search platforms such as Google, Bing, Baidu and Naver.
• Test, monitor and optimise display campaigns across Facebook, Twitter, Instagram and other channels.
• Analyse large data sets from experiments, develop optimisation models and create dashboards for account managers.

Required profile

• Bachelor’s degree or higher in a quantitative discipline (e.g., computer science, mathematics, engineering, statistics).
• Fluent English communication skills.
• Strong numerical reasoning and intellectual curiosity.

Required skills

• Advanced Excel.
• Experience with data analysis tools such as Python, SQL, SAS, R, SPSS or VBA.

What we offer

• Relocation assistance to Bangkok.
• Opportunity to work with a global, data‑focused marketing team.
• Continuous learning environment with exposure to cutting‑edge marketing technologies.