Key Accounts Executive

About the role

The Key Accounts Executive will drive sales growth and strengthen relationships with modern trade and key accounts. You will be responsible for executing sales strategies, ensuring product visibility, and delivering excellent customer service.

Key responsibilities

• Supervise day‑to‑day operations with key accounts and ensure implementation of sales strategies, promotions, and trade marketing activities.
• Monitor and achieve monthly, quarterly, and annual sales targets while tracking competitor activities, pricing, and promotions.
• Ensure planogram compliance, product availability, and timely stock replenishment across all outlets.
• Build and maintain strong relationships with key account decision‑makers, resolve complaints, and guarantee high customer satisfaction.
• Prepare regular performance reports, analyse sales data, and recommend growth opportunities.

Required profile

• Bachelor’s degree in Business Administration, Marketing or a related field.
• 3–5 years of FMCG sales experience, preferably with modern trade/key accounts exposure.
• Strong negotiation, communication and interpersonal abilities.
• Proven leadership and team‑management capabilities.
• Analytical mindset with solid reporting skills.
• Valid driver’s license.

Required skills

• Proficiency in Microsoft Excel.
• Proficiency in Microsoft PowerPoint.
• Proficiency in Microsoft Word.