Performance Marketing Manager – Crypto
CFI Financial Group · Gouvernorat d'Amman
Job description
About the role
The Performance Marketing Manager – Crypto will lead and optimise digital marketing campaigns to acquire clients, increase trading volume and grow the platform within the crypto ecosystem.
Key responsibilities
- Develop and implement performance marketing strategies to drive user acquisition and trading activity.
- Manage paid advertising campaigns across Google Ads, Meta Ads, Twitter (X), TikTok and crypto‑specific networks.
- Optimise campaigns using metrics such as CPA, CAC, conversion rates and ROI.
- Allocate marketing budgets across channels and conduct A/B testing on ads and landing pages.
Required profile
- Bachelor’s degree in Marketing, Business or Digital Media.
- 5+ years of experience in performance marketing or digital acquisition.
- Experience in crypto, fintech, trading or blockchain industries is preferred.
Required skills
- Google Ads
- Meta Ads
- Twitter (X) advertising
- TikTok advertising
- Crypto‑specific advertising networks
- A/B testing
- Analytics tools for campaign performance
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Published 8 hours ago
Expires 1 month from now
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CFI Financial Group
Gouvernorat d'Amman
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