Product Specialist LSV R&B Middle East & Pakistan

About the role

Syngenta Seeds is seeking a Product Specialist for the LSV R&B region covering the Middle East and Pakistan. The role focuses on developing product strategies, managing the product lifecycle, and driving new product introductions to meet market needs.

Key responsibilities

• Develop product strategies for the geography and collaborate with cross‑functional teams to align with business goals.
• Define local Target Product Profile, lead market positioning, and manage the product lifecycle and portfolio shape.
• Plan trials, allocate trial seeds, and define key traits for PLC 6 evaluations.
• Consolidate trial reports to support advancement decisions and promotional activities.
• Define and drive New Product Introduction (NPI) strategy, including customer experience campaigns.
• Manage variety naming, registration, and IP protection.
• Assess value traits, propose pricing, and provide strategic market insights.

Required profile

• Experience in product strategy development and cross‑functional collaboration.
• Knowledge of product lifecycle management and market positioning.
• Ability to consolidate trial data and support promotional planning.
• Proven skill in defining NPI strategies and customer experience initiatives.
• Strong market analysis, pricing, and competitor assessment capabilities.

Required skills

• Strategic thinking and long‑term planning.
• Effective communication and influencing across teams.
• Adaptability to changing market conditions.