Marketing Lead

About the role

ExeQut is seeking a Marketing Lead to own and run the end‑to‑end marketing function. Reporting directly to the founder, you will manage content, demand generation, account‑based programs and reporting without a team beneath you.

Key responsibilities

• Maintain a steady publishing cadence of roughly three LinkedIn posts per week across founder and company accounts.
• Produce the monthly newsletter “The Regulated AI Brief”, a new anchor asset each month and repurposed derivative pieces.
• Create short‑form video, run a quarterly webinar and an invite‑only quarterly roundtable.
• Oversee the full review and approval process for all external claims, ensuring technical content is vetted by subject‑matter experts and founder‑voice content is approved by the founder.
• Guide prospects through the funnel with self‑assessment tools, executive briefings and paid engagements.
• Build and maintain a named‑account list, conduct account research and keep the top‑of‑funnel healthy.
• Own monthly reporting by pulling data from GA4, Search Console, LinkedIn and email platforms, tracking targets and maintaining cadence adherence of 85 %+.
• Manage channels including LinkedIn, X, Brevo email, website forms/landing pages and speaking submissions.
• Maintain an audience mix of roughly 60 % healthcare, 25 % federal and 15 % Saudi Arabia/other.
• Coordinate closely with the founder, SMEs and compliance colleagues.

Required profile

• 3 + years of B2B demand‑generation marketing experience, preferably in professional services, consulting or technical products.
• Proven ability to write and edit polished, accurate copy in a technical voice without unsupported claims.
• Comfortable producing content across formats – written pieces, short‑form video and on‑brand visuals – without a dedicated designer.
• Strong analytical fluency with GA4, Search Console and channel analytics, and the ability to turn data into actionable decisions.
• Self‑starter who operates independently and owns outcomes.

Required skills

• GA4
• Google Search Console
• LinkedIn analytics
• Brevo email platform