Product Marketing Manager

About the role

We are seeking a strategic, commercially driven Product Marketing Manager to own positioning, adoption, and go‑to‑market strategy for our enterprise SaaS platform. The role sits at the intersection of Product, Growth, and Sales, translating complex capabilities into clear value propositions that drive user activation and revenue.

Key responsibilities

• Develop and maintain product positioning and messaging frameworks for target personas.
• Lead go‑to‑market planning and launch execution for new features, modules, and releases.
• Create sales enablement assets such as pitch decks, case studies, and product narratives.
• Monitor market trends, competitor activity, and usage‑based expansion signals to inform messaging and growth opportunities.
• Collaborate with Product, Growth, and Sales teams to align messaging with customer insights and expansion opportunities.

Required profile

• 4+ years of product marketing experience in B2B SaaS, preferably HR tech.
• Proven track record launching products in multi‑market environments.
• Experience supporting enterprise sales cycles and working with product analytics tools.
• Self‑starter who can take ownership and drive initiatives independently.

Required skills

• Mixpanel (or similar product analytics tools)

What we offer

• Opportunity to shape a fast‑growing SaaS product into a core growth engine.
• Collaborative environment working across Product, Growth, and Sales.