Senior Manager, Performance Marketing & Social Media

About the role

The Senior Manager, Performance Marketing & Social Media will drive revenue growth by leading and scaling our front‑end and back‑end marketing efforts. This remote, full‑time contract position requires deep expertise in paid, influencer and content marketing, as well as a data‑driven mindset.

Key responsibilities

• Develop and execute multi‑channel marketing strategies to generate high‑quality leads and increase revenue.
• Lead and manage an international team responsible for paid media, influencer partnerships and content creation.
• Oversee all paid traffic channels, including Google Ads, Bing Ads and influencer campaigns, and scale high‑performing initiatives.
• Optimize landing pages, structured snippets and conversion funnels to maximize lead conversion and ROI.

Required profile

• Spreadsheet master with an intimate understanding of the Google Ads interface.
• Hands‑on leader who delegates, mentors and holds the team to high standards while staying deeply involved when needed.
• Data‑driven decision maker comfortable digging into detailed metrics and funnel analysis.

Required skills

• Google Ads
• Bing Ads
• Influencer marketing
• Landing page optimization
• Structured snippets implementation
• Conversion Rate Optimization (CRO)
• Data analysis
• Funnel analysis
• Advanced Excel