Digital Marketing, Social Media & AI Content Specialist

About the role

We are seeking a creative Digital Marketing, Social Media & AI Content Specialist to lead our online presence, boost brand visibility, and produce engaging multimedia content using both traditional and AI‑powered tools. The role combines strategic planning, hands‑on content creation, and performance analysis to support our marketing and business development goals.

Key responsibilities

• Develop and execute integrated digital marketing and social media strategies across platforms such as Facebook, Instagram, YouTube, TikTok, LinkedIn, and others.
• Create and publish compelling posts, videos, animations, motion graphics, and storytelling assets that align with brand guidelines.
• Design professional presentations, pitch decks, company profiles, and visual materials for internal and external audiences.
• Build interactive digital experiences, demos, and data visualizations to showcase services and projects.
• Leverage AI‑powered tools for content generation, image/video creation, automation, and campaign optimization.
• Maintain content calendars, schedule campaigns, and monitor social media performance using analytics.
• Research emerging AI technologies and digital marketing trends to continuously improve effectiveness.
• Support corporate communications, events, and business development initiatives.

Required profile

• Degree in Marketing, Communications, Business, Digital Media or a related field.
• Minimum 5 years of experience in digital marketing, social media management, and content creation.
• Strong proficiency with AI‑enabled content creation tools and traditional design software.
• Excellent written and verbal communication skills in English and Arabic.
• Creative mindset with the ability to juggle multiple priorities and meet deadlines.

Required skills

• Canva
• Adobe Creative Suite
• Video editing tools
• AI creative platforms (e.g., generative image/video tools)
• Marketing automation tools
• Analytics and reporting tools