Director, Marketing & Communications

About the role

An Accor hotel is looking for a Director, Marketing & Communications in Amman. The role manages the hotel's marketing and public relations activity, ensures brand standards are followed and acts as the hotel's main brand ambassador. It works closely with Sales, Spa, Food and Beverage to grow profits and brand exposure.

Key responsibilities

• Manage the marketing and public relations department and act as the hotel's primary brand ambassador
• Develop communication strategies and run marketing, PR and campaign activities with other departments
• Handle hotel photography, creative direction for ads, PR pitch calendars, media releases (at least two per month), guest and sales collateral and brand partnerships
• Plan and run 6-8 media events per year, such as restaurant launches, packages and media familiarization trips
• Monitor market factors and plan advertising and promotion across print, electronic, radio, social and direct mail
• Develop promotional materials, liaise with regional and corporate offices on FRHI initiatives, and support media interviews and crisis communications
• Present strategies to the executive committee, manage PR and agency resources, update restaurant and spa listings, and submit monthly ROI reports to the Dubai Regional Office

Required profile

• Prior experience in a luxury hotel or luxury hospitality environment (mandatory)
• 5-8 years of marketing/communications experience, preferably in a hotel setting
• Excellent written and spoken English; university education preferred
• Organized, detail-oriented, self-motivated team player who can work under pressure and manage stakeholder expectations
• Asset: contacts in the GCC media marketplace, Arabic skills, and marketing/PR agency experience

Required skills

• Proficiency in Microsoft Word, Excel and database management software