Search Engine Optimization Specialist

About the role

We are seeking a results‑driven SEO Specialist to boost our website’s organic visibility, rankings, and traffic. The role focuses on developing and executing SEO strategies that directly contribute to measurable business growth.

Key responsibilities

• Develop and implement SEO strategies to increase organic traffic, search visibility, and conversions.
• Conduct keyword research and competitor analysis to uncover growth opportunities.
• Optimize website pages, product listings, metadata, URLs, and internal linking structures.
• Perform technical SEO audits and work with developers to resolve indexing, crawling, and site‑speed issues.
• Optimize e‑commerce product and category pages for search engines.
• Monitor performance using Google Analytics 4, Google Search Console, and SEO tools, and produce regular KPI reports.
• Design and execute link‑building campaigns to improve domain authority.
• Collaborate with content, marketing, and e‑commerce teams to align SEO with overall business objectives.

Required profile

• Bachelor’s degree in Marketing, Digital Marketing, Business, IT, or a related field.
• 3–5 years of hands‑on SEO experience, preferably in e‑commerce or retail.
• Strong analytical, problem‑solving, and reporting abilities.

Required skills

• Proficiency with Google Analytics 4 and Google Search Console.
• Experience using Ahrefs, SEMrush, or Screaming Frog.
• Knowledge of keyword mapping, structured data, Core Web Vitals, and website indexing.
• Solid understanding of on‑page, off‑page, and technical SEO techniques.

What we offer

• Opportunity to directly influence digital growth and business performance.
• Collaborative, performance‑driven environment with professional development prospects.